THURSDAY
September 18, 2003
1:00-1:30 PM
Welcome from Dottie Walters
1:30-4:00 PM
Jeff Herman:
Insider Tips for Getting Your Book Published--a Literary Agent’s Secrets
Looking for a publisher? This is the man to see! A top New York literary
agent, he’s here to tell you who needs an agent, why, and how to get
one! You’ll learn exactly what it takes to develop marketable ideas,
stand out in a crowded market, write a proposal any agent will snap up
as well as the one thing that will get a publisher on your side
regardless of your manuscript. Since 1987 Jeff has sold more than 450
titles, making him one of the most dynamic and innovative agents in the
business. His own list of titles says it all: He is the author of
Writer’s Guide to Book Editors, Publishers and Literary Agents: Who They
Are! What They Want! And How to Win Them Over! and co-author of Write
the Perfect Book Proposal: 10 Proposals That Sold and Why! and You Can
Make it Big Writing Books--all considered to be among the best tools
available to writers.
www.jeffherman.com
4:00-5:00 PM HOT SEATS
Light Meal and Mixer
Sponsored by
The Strategic Millionaire
Have fun and network!
FRIDAY
September 19, 2003
7:00-8:00 AM
Continental Breakfast
8:00-9:30 AM
Kathi Dunn:
Creating the Look that Sells You and Your Products
Kathi Dunn's national, award-winning graphic design firm specializes in
book cover design and promotional materials for speakers, authors and
consultants. Kathi's book cover designs consistently help
self-publishers open doors and land contracts with such publishing
giants as Prentice Hall, Random House, Harper Collins, and Simon &
Schuster. Her high-impact speaker's kit designs get the bookings with
top-ranking speakers bureaus and meeting planners. Clients include
Entrepreneur Magazine, Deepak Chopra, Louise Hay, Tony Robbins, Ken
Blanchard, John Edward, Dottie Walters and a host of other fast-track
authors and speakers.
www.dunn-design.com
9:30-9:45 AM Break
9:45-11:45 AM
Dan
Poynter:
Electronic "Book" Writing and Publishing
Discover the secrets to electronic writing, Web-based downloadable
books, e-book readers, compact discs, printing on demand, faster print
jobs, instant galleys and faster, cheaper, more effective e-promotion.
Dan brings them all together in the new electronic writing/publishing
model. Manage your information assets and multipurpose your core
content: Sell what you know. Dan will bring the props. Hold an e-book
reader, see POD samples and get the handout
containing examples and resources. Embrace the new technology, get in on
Web sales, and sell your books and reports--automatically. Dan is the
author of 78 books, including The Self-Publishing Manual.
www.parapublishing.com
11:45-1:00 PM
Networking Lunch
1:00-2:30 PM
JOHN KREMER:
How to Sell More Books Using Industry Insider Secrets
Author of the acclaimed 1001 Ways to Market Your Books, John is the book
industry’s leading authority on what works, what doesn't, and why. His
publicity campaigns and distribution networks regularly sell hundreds of
thousands of books. His proven strategies help self-published authors
become New York Times best-sellers. He uncovers little-known book
markets that sell up to 20,000 books in a single sale. Based on evidence
from 1,000 book publishers and the best-selling authors across the
country, his information-packed marketing plan is a must for every
speaker and author.
www.bookmarket.com
2:30-2:45 PM Break
2:45-4:00 PM
Barton Goldsmith:
Pull the Real Trigger on Your Speaking and Publishing Career
It is about who you know! Now learn exactly how to surround yourself
with a dream team of top business leaders and high-paying
associations--the people who are ready and willing to help you publish,
sell your products and give you your best speaker bookings in the
process. A highly sought-after international speaker and business
consultant, Dr. Goldsmith writes for more than 80 publications,
including the Los Angeles Business Journal. He is the best-selling
author of The Millionaire Toolkit, collaborated with best-selling author
Louise L. Hay on A Garden of Thoughts, was a major contributor to The
Making of a Millionaire and Brothers Together, and is the
author/producer of the audio books Passionate Leadership, Manager to
Mentor and Effective Business Communication.
www.bartongoldsmith.com
4:00-5:00 PM HOT SEATS
Light Meal and Mixer
Sponsored by
Pacific Seminars
Have fun and network!
Schedule may be subject to change.
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SATURDAY
September 20, 2003
8:00-9:00 AM
Continental Breakfast
9:00 AM-12:00 PM
Tom Antion:
A Three-Pronged Attack to a
7-Figure Income
Tom Antion is the publisher of the largest Internet publication in the
world
on professional public speaking, with more than 150,000 subscribers in
80-plus
countries. He is the author of Click: The Ultimate Guide to Electronic
Marketing for Speakers and the Wake 'em Up Video Professional Speaking
System. He was the chief spokesperson for CBS-owned Switchboard.com, one
of the most heavily visited Web sites in the world, in their small
business
outreach program "Mainstreets Online." Tom is also a veteran of more
than 2,100 paid
presentations to more than 87 industries worldwide. He warns that you
better wear your seatbelt as he takes you through his profitable,
action-packed ride through cyberspace.
www.antion.com
12:00-1:00 PM
Networking Lunch
1:00-2:30 PM
Tami De Palma:
Get Mega-Millions in Free Publicity in 4 Simple Steps
This is it ... the media insider's easy way to launch big publicity for
your book. Learn the secrets that will triple your publicity--whether
you know the PR basics or have never before written a media release. All
this from the founder and co-partner of MarketAbility, whose single goal
is to show you how to get highly targeted “Maximum Exposure” for your
books through every media outlet available--for little or no cost! Tami
is the pro, getting high visibility placements for her clients with the
heavy hitters--Live with Regis, Wall Street Journal, New York Times,
Woman’s World and more. For excelling in media relations, her
high-energy team recently received Infocom's Bulldog Award in Washington
DC.
www.marketability.com
2:30-2:45 PM Break
2:45-4:00 PM
Bart Baggett:
Internet Book Publishing Secrets
It’s all here--how to create a completely automated, cash-in-your-sleep,
Internet sales machine for authors and publishers. Based on everything
he’s learned by doing it for himself--and doing it BIG--Bart reveals how
he turned a bookstore failure into a $12,000 per-month cash machine, how
to get 1,000 other Web sites to promote your book online, three easy
steps to selling your e-book for 97% profit margins, and the four costly
mistakes most author Web sites make and how to avoid them. You’ll get
the inside story on free publicity, cost-free marketing, and digital
how-to’s for even the most technically impaired.
www.internetbookpublishingsecrets.com
4:00-5:00 PM HOT SEATS
Open Evening
Have fun and network!
SUNDAY
September 21, 2003
8:00-9:30 AM
Randy Davis:
How to Find the Marketing Dollars for Your Most Explosive Growth
You have more money than you think! And, Randy Davis is the one to help
you find it. Discover your own hidden pockets of ready cash for
publishing your next book, marketing your hottest ideas, turning your
home office into a mega-profit center, and more! Randy Davis annually
trains more than 7,000 CPAs, attorneys, investment advisors and
bankers--the very industry professionals who are giving you advice. Now
go right to the source! A lightning rod for simple but commonly
overlooked ideas that work magic in your financial life, he has helped
more than 5,000 clients on four continents make life-changing leaps in
their lifestyles and careers.
www.thestrategicmillionaire.com
9:30-11:00 AM
Elsom Eldridge, Jr:
Turbocharge Your Consulting
Business Now!
Get qualified clients to call you ... instead of the other way around.
Make sure prospects recognize you as the expert in your field before
they call ... instead of constantly having to “sell” yourself.
Confidently do business on your terms ... and get paid top dollar! The
consultant’s consultant, Elsom Eldridge gives you a complete arsenal of
insights, advice, tools and shortcuts you need to quickly become known
as “The Obvious Expert.” He has built leading sales organizations, is
president of Mastermind Publishing and Consulting Group, best-selling
author of The Consulting Encyclopedia with Howard Shenson and Maximum
Success in the Consulting Business with Dan Kennedy, and a speaker at
more than 10,000 seminars, boot camps and conventions.
www.obviousexpert.com
11:00-11:15 AM Break
11:15-12:30 AM
Dottie Walters:
Corporate Sponsorship--
Three Ways to Get Paid Big Profits
In this exciting presentation, learn how to find corporate sponsors who
will pay you to get in front of your audience. The result? Double and
triple your fees every time you speak, become a high-paid national
spokesperson, get corporate fees for your youth and education
presentations, get paid to give away their products--and yours, and
more! Dottie Walters, internationally celebrated speaker, best-selling
author and speaking career consultant, is the creator and host of this
Magnificent Marketing Symposium. She is president of Walters
International Speakers Bureau, a founding member of the National
Speakers Association (NSA), and founder of the International Association
of Speakers Bureaus (IASB). She has been interviewed on CNN, ABC, Good
Morning America and thousands of other TV and radio programs, newspapers
and magazines worldwide. She
has authored and produced thousands of speaker products including the
globally popular book Speak & Grow Rich, published by Prentice Hall.
www.walters-intl.com-
12:30-2:30 PM
Gala Brunch & Closing Program |
